Korea-facing Business 2012

By Don Southerton, BCW Editor

I recently spoke at the World Trade Center San Diego Asia Desk: Korea workshop. The session centered on business benefits for American companies under the new U.S. Korea Free Trade Agreement. Guest speakers also included KOTRA LA Director- General Yun and Korea University’s Moonsung Kang. Both gave specific details on the new treaty, which was implemented on March 15.

A complex document, the KORUS FTA immediately eliminates some tariffs, with others removed over time.

Automotive
For example, the tariffs on auto parts manufactured in Korea are removed. With regard to cars, the tariff on US cars shipped to Korea is immediately reduced from 8% to 4%--the remaining 4% to be eliminated in 2 year. For Korean cars shipped to the US, the current 2.5% tariff remains in full effect, but will be eliminated in 2 years.

Professional Services
An aspect of the KORUS FTA is its impact on law and accounting services. In particular, the new FTA allows for US firms to begin consulting Korean firms with regard to foreign law and accounting issues. Over time they will be allowed to hire Korean lawyers and accountants to expand their Korea-based practice.

Relationship-building
Finally, perhaps an often overlooked benefit, and outside the business incentives provided by the KORUS FTA, is that free trade agreements strengthen political and security ties between countries. In other words, the treaty should better relations between US and Korea and for business partnerships, I see this as encouraging and positive.

Next Steps
Interested in Korea-facing business? Looking at entering the Korean market?  Need assistance with your current Korean business venture?

The Definitive Authority
When Fortune 500 companies, top Korean Groups, leading international law firms, and elite consultancies, such as Bain and Monitor, look for Korean-facing business strategy, coaching, and advice—they turn to Bridging Culture Worldwide and Don Southerton.

With over 35 years’ experience, Don Southerton is the definitive authority on Korean-facing global business--from automotive, golf, and QSR sectors to New Urbanism and Green technology.  When problems and challenges surface in development, launch, or fulfillment, we provide sound solutions and comprehensive strategies.

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