25 Insights from Hyundai Way: Hyundai Speed, Third Edition

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25 Insights

1. At Hyundai, culture matters. The company is deeply Korean, and Confucian values like respect and harmony still guide the workplace today.

2. Korea’s discipline and commitment to education created the skilled workforce that built global giants like Hyundai.

3. Team harmony—inhwa—isn’t just cultural; it’s a competitive advantage for Korean firms.

4. Entrepreneurial spirit runs deep in Korea. Hyundai’s story is proof of that resilience.

5. The big question is: Can Hyundai keep its Korean roots while thriving globally? The answer lies in balance.

6. Founder Chung Ju-yung taught Hyundai a core belief: even the impossible is possible.

7. Hyundai began as a nation-builder—rebuilding Korea after war before building cars.

8. The Hyundai government-chaebol partnership demanded success—failure simply wasn’t an option.

9. Hyundai grew by diversifying fast: from concrete to cars, from steel to shipbuilding.

10. Chung Mong Koo’s leadership turned Hyundai into a global brand built on quality.

11. Hyundai’s original values—diligence, prudence, harmony—still frame how the company thinks and works.

12. Innovation at Hyundai means creating something from nothing—finding opportunity where others see limits.

13. Risk-taking is not only encouraged at Hyundai—it’s expected.

14. Hyundai Speed is more than efficiency. Once a decision is made, execution is relentless.

15. Core values like challenge, collaboration, customer, globality, and people show Hyundai’s blend of tradition and modernity.

16. Hyundai’s vision is simple: Together for a Better Future. That means mobility solutions beyond cars.

17. Management at Hyundai is learned by mentorship—styles are passed down from seniors to juniors.

18. Global exposure is reshaping Hyundai leaders, especially those educated abroad.

19. Collaboration is replacing hierarchy as Hyundai builds a more agile culture.

20. What Western teams see as rigid orders, Koreans see as following hierarchy. It’s about understanding context.

21. Jeans at Hyundai HQ? A small signal of a big cultural shift.

22. Flatter job titles are breaking down bureaucracy, speeding decisions, and innovation.

23. Hyundai’s infusion of Western leadership brings fresh creativity and a global perspective.

24. The old ‘Yes, sir’ culture is being replaced by a new ‘Why not?’ mindset.

25. Hyundai’s endgame is clear: become an agile, tech-driven mobility leader