A commentary on Korean global business and popular culture.
Thursday, March 01, 2007
Daeborum: Traditional Korean Celebration
Daeborum
On Sunday, March 4 many Koreans will celebrate a special traditional holiday commonly called Daeborum.
Actually called Jongwol Daeborum, it has been observed for over 1,000 years.
Jongwol Daeborum is the first full moon of the new lunar year.
In the past, it was thought that because the moon was full, it was a day for driving away misfortune and
evil. Thus, the foods eaten and the games played on this traditional holiday have had a hidden purpose of
expelling misfortune and evil.
Jongwol means the first of the month and Dae means big in Korean. Borum means round moon or full moon. (It’s
pronounced as its spelled… “dae borum”).
While Lunar New Year’s Day is a family-oriented day, in contrast, Jongwol Daeborum is communal. That means
Koreans traditionally started a lunar year with their family and 15 days later celebrate the full moon at a
community level. Jongwol Daeborum, then, is a day filled with folk games, customs, and rituals.
Nowadays, the celebration is not nearly as significant as the Fall Harvest Holiday (Chuseok) or the Lunar New
Years (Seol) nevertheless in Korea most cultural centers have special events. In fact, my friends who
live in Seoul will enjoy the festival activities with their children.
You may want to wish Korean colleagues a Happy Daeborum…I’m sure they will be pleased and
surprised.
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