McDonald's Korea announced yesterday the opening of its new flagship store in Pocheon, Gyeonggi Province.
The McDrive Pocheon restaurant is state-of-the-art containing everything from new kitchen technology to 24-hour service, said Ray Frawley, managing director of McDonald's Korea during a news conference.
The 594-square meter restaurant rests on a 3,300-square meter lot and features a parking lot large enough to fit 43 vehicles. It provides 24-hour drive-thru service and has a playground and party room - following the common McDonald's store model in the North American market.
The branch is also the first McDonald's outlet to be established on the outskirts of a city, along a provincial highway. The company said the flagship branch reflects the changing needs of Korean consumers influenced by an improving standard of living, such as by the wider adoption of a five-day workweek.
Frawley said the company is now finalizing deals on several additional restaurants using the Pocheon model. He hopes to open five to seven new stores in the next 12 months.
how many McDOnald's are there in S. Korea?
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