By Don Southerton As a disclaimer, the viewpoints of this report are solely the opinions of Don Southerton and Bridging Culture Worldwide. Kia Motors America I support a number of Korea-based global organizations. Many are in the automotive sector. This is because the top Korean auto maker (Hyundai and Kia Motors) has a huge overseas operations and the auto sector requires extensive infrastructure and staffing to support their network, including parts, sales, marketing, logistics, manufacturing, finance, R&D, design, legal, and compliance with a myriad of local, state and federal regulations. Moreover, tier 1 vendors and suppliers now support the carmakers. This creates the need for these third party partners to better understand the mindset and corporate culture of Korea-based firms, such as Hyundai and Kia Motors. First reported in 2010 and updated again the following year, I prepared a case study sharing how Kia Motors America, a subsidiary of t...