Starbuck Korea and Red Bean Frappuccino
Here's your Korea Starbucks update... note how they mention Lotte who is Shinsegae's top competition in retail. Lotte also has has the Krispy Kreme franchise in K, while Shinsegae holds the Starbucks' franchise. Huge coffee shop competition is brewing in Korea. More significant, is how Korea is the test market for many new products. I'm headed to Korea in a week and will give the new drink a try:) Korea Herald notes.. Starbucks Corp. will soon be offering a taste of Korea in 10 countries with the launch of the Red Bean Frappuccino, its Korean unit said yesterday. About 2,100 Starbucks stores in 10 countries, including Korea, will be featuring the red bean-based icy drink, a suggestion proposed by Starbucks Korea, and the second one, after the Green Tea Latte, from the Korean unit to make the leap. The Red Bean Frappuccino will be available in Japan, China, Taiwan, Hong Kong, Singapore, Indonesia, the Philippines and Malaysia from June 1 to mid-July. The new blend wi...