Outlet malls are popular in America. Name brand products at discount prices appeals to many. A few months ago I saw that US-based Premium Outlets were opening a location near Seoul. In fact, the photo of the Korea mall looks similar to one in Carlsbad, California.
Chosun Ilbo notes,
Fans of luxury brands will have been holding their breath: Friday [April 18, 2008] sees the opening of the upscale outlet mall Yeoju Premium Outlets. It offers 120 designer brands including Ferragamo, Coach, Burberry, Zegna, Hugo Boss, Dolce & Gabbana, Gucci and Armani at discounts of 25 to 65 percent. Staffers with the operator say inquiries have been flooding in because the mall is the first suburban outdoor luxury outlet mall in Korea.