Sunday, December 04, 2011

CNBC Looks at KORUS FTA


By Don Southerton, Editor
With South Korea president Lee Myung-bak signing the KORUS FTA, we see the major trade agreement taking effect in January 2012.
Long a topic of  BCW Blog, we were pleased to hear Sean King, Senior VP of Park Strategies, CNBC's comments on KORUS FTA. See http://video.cnbc.com/gallery/?video=3000059540
Loved Sean's comments and observations on Korean cars.  GM Korea (formerly GM Daewoo) Chevy ribbon badging was a smart move....Old gray GM Daewoo showrooms are now Chevy Town.... colors bright.... etc. Might have something to do with 2 former heads of Hyundai Motor America marketing now running GM and Chevy marketing globally.

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